What started as a hobby soon evolved into a passion for creating products that support the health and growth of our hair. Initially, we didn’t give much thought to the chemical additives in conventional products. However, everything changed with the birth of our first child. As parents, we wanted to ensure we weren’t exposing our baby to any harmful ingredients, so we decided to take matters into our own hands.

After extensive research, we realized that while synthetic materials are common in beauty products, they aren’t as nourishing as organic alternatives. We were also shocked to learn about the harmful, cancer-causing parabens present in many everyday hair and body products. Determined to find a safer solution, we crafted our very first moisturizing cream. After using it, we were amazed by the vitality and health it brought to our hair.

Inspired by the results, we knew it was time to share our products with the world, so others could experience the same benefits.